Google Ads will be providing a more accurate version of ads shown in the platform.
Google has started enforcing GA4 quota limits which means users are seeing broken dashboards.
Google Signals allows you to track users across multiple devices. Find out what activating means for you.
Similar audience segments will be removed from campaigns and adgroups. This means historical reporting will no longer be available.
Google has extended the sunset date for Google Analytics 360 to 1 July 2024, when data will stop processing.
Why meta data is important for SEO and how you can leverage it in GTM and GA4 for more detailed site analysis.
The SA360 IDs have changed with the transition to the new SA360 Experience.
How to extract and pass Client ID to GA4 and Data Studio as a custom parameter.
You should deploy Enhanced Conversions if you care about accurate conversion data in a post ITP world.